I wonder why Yoshi and his team decided this. For those of you not familiar with Chinese server, despite the game is managed by a third party company in China, the company has to get the approval from SE to make any decision regarding the game. So, I think SE basically knows and allowed them to do this.

AFAIK, Legacy Chocobo is a reward for legacy players, yet there was technically no 1.0 in Chinese server, and now everybody on Chinese server can get legacy item from cash shop. Is it a good thing for them to make money out of this? Does it hurt the feeling of actual 1.0 players?

http://act.ff.sdo.com/shop/Detail.aspx?id=287