I Told Ya (Price Reduction)

[Rentahamster]

Renta, where is my child support?

That's totally not my baby. Looks nothing like me.

[EdenArchangel]

Did someone say Nostradamus cult application center?! Where do I sign?

[OMEGA_HACK]

Everything is fine now.

[Airget]

no kidding, could they make it anymore complex lol, so basically it's this.

So if we pick 180 days that's 6 months about. So we get about 30 dollars. But on top of that we have to add 3 for each 30 days for an additional 18 dollars. I think what bothers me is how they try and make it look like a good dead by only showing the price per 30 day, but throwing in that you are forced to pay for each character slot just feels odd. maybe XI is the same way but it feels like the first slot should be free lol.

Though the chart should read like this
30--6.99(9.99)
90--5.99(26.97)
180-4.99(47.94)

To me it just feels deceptive to have it the way it is right now but that's just me. But honestly I did look at it say, wow 29.94 that's a nice deal, then the fine print says no wait you have to do 3 times 6 to get the actual amount after you add it to that fee to get the actual amount lol.

[Rowyne]

no kidding, could they make it anymore complex lol, so basically it's this.

So if we pick 180 days that's 6 months about. So we get about 30 dollars. But on top of that we have to add 3 for each 30 days for an additional 18 dollars. I think what bothers me is how they try and make it look like a good dead by only showing the price per 30 day, but throwing in that you are forced to pay for each character slot just feels odd. maybe XI is the same way but it feels like the first slot should be free lol.

Though the chart should read like this
30--6.99(9.99)
90--5.99(26.97)
180-4.99(47.94)

To me it just feels deceptive to have it the way it is right now but that's just me. But honestly I did look at it say, wow 29.94 that's a nice deal, then the fine print says no wait you have to do 3 times 6 to get the actual amount after you add it to that fee to get the actual amount lol.

^ This. Once again, SE makes something that should be simple nothing but a convoluted mess. Some think they're getting a bigger discount than they really are, others look at the character fee and it's off-putting. They should have bundled the first character in with the fee, and stated that additional characters would cost $3 each.

When you can finally look at the chart in the above simplified form, you can clearly see that all we got was a $3 discount.

To get back to Rentahamster's point, I don't think it's enough to keep people who were on the fence. I truly think they needed to go 50%.

[Rentahamster]

I'd like to get back to the discussion about the elasticity of demand for this service. For me personally, the price is fine, and I'm 75% sure I'd be okay with it, but I feel like I'm more of the exception than the rule.

From my totally non-scientific analysis, I still think it's too much to ask since it's still hard enough as it is trying to get people to play the game when it's free. I'm preparing for a huge population drop, but we'll see. Hopefully 1.20 is good enough to bring folks back.

[Betelgeuzah]

From my totally non-scientific analysis, I still think it's too much to ask since it's still hard enough as it is trying to get people to play the game when it's free. I'm preparing for a huge population drop, but we'll see. Hopefully 1.20 is good enough to bring folks back.

Too much to ask from what perspective?

Free service is no longer sustainable. What they're doing here is breaking even for keeping the service up.

[Rentahamster]

Too much to ask from what perspective?

Free service is no longer sustainable. What they're doing here is breaking even for keeping the service up.

That's not the point.

The point from the original thread is about the way in which total revenue can possibly be increased through a price reduction since more people will have crossed the threshold to wanting to pay.

I still think the equilibrium point for optimal revenue is still a little lower than $9.99, but hey.

[Betelgeuzah]

That's not the point.

The point from the original thread is about the way in which total revenue can possibly be increased through a price reduction since more people will have crossed the threshold to wanting to pay.

I still think the equilibrium point for optimal revenue is still a little lower than $9.99, but hey.

Even 9.99 means 25% more people would have to pay for the service as opposed from 12.99 fee.

Even that sounds far-fetched, much more-so when you keep lowering the fee. I think they are going to be on the losing end here to meet the customers at half-way (I guess for PR purposes). I don't think this reduction will result in 25% more subscribers than with a full price.

[Rentahamster]

I don't think this reduction will result in 25% more subscribers than with a full price.

That's because it's still probably too high for most people. There is a greater threshold for customer acceptability at a lower price point. You won't get the numbers you desire until you cross that threshold, and I don't think -25% will reach that threshold.

This isn't a linear relationship.