That's not what happened, tho'.
OP actually owns two cars and bought a part for one, when he actually wanted to buy it for the other. And he went through all the automated online process without checking a single time what he was doing.
It's not as innocent as taking the wrong thing on a rack.
It's not like SE tricked OP into log in on the wrong account, or hid information multiple time to prevent OP from checking what account he was on.
SE put multiple gates and systems in order to prevent this kind of stuff from happening. But OP, who's likely someone with full body and mind capabilities, completly disregarded all these things and went all the way through. And this started with him not linking his PS4 key to his already existing account, drastically increasing the chances of a mistake happening.
Besides, no, it's not as easy as it sound to do what OP's asked. SE needed to check OP's identity and ownership of both accounts, needed to check if it wasn't a fraud, needed to check with the financial department what course of action was the best (because remember, OP didn't ask for a 'simple' refund, he asked for a complex transfer of game time from an account to another, which is something SE might very well be unable to do if the payment & game time is linked to an account), and then give the job to someone with enough accreditation to modify a user's data regarding game time (which is already ticking). OP would've probably been more lucky if he asked for a refund because... I don't know, he made the purchase while being drunk or something?
I'd also argue that no, you don't earn the "admiration of a paying customer". If you, as a company, help people dealing with that kind of stupid mistakes which lies 100% into the customer's responsability, then you simply confort them in their mistake, making them think that it's not a big deal if they don't check anything since "mama SE will take care of them". This also means that you get an increased amount of requests you have to pay people to deal with.
In fact, the sole existence of this thread is a good thing in that it definitly warns people about the kind of responsabilities they have as a customer.
Don't get me wrong, I do actually pity OP for losing 75 bucks and I'm sorry for him that SE couldn't do something to fix the problem. But in the end, if this mistake turns out to be a valuable life lesson for him and anyone reading this thread, then not everything was lost. And chances are that OP will never make that mistake again, would it be for FFXIV or anything else.



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