The title doesn't make too much sense, I think. At least Heavensward is similar to "Upward" as its a direction, but "Stormblood?" Maybe Bloodstorm would make more sense.

I guess we'll have to wait and see till 3.4 and beyond to see where the story is heading. So far we've got the Ala Mhigans being themselves and now they might have a leader to unite them. Then there's the Warriors of Darkness. And Garlemald just ... there.

A storm is brewing and one with a lot of bloodshed, it seems