It kindda benefits them. I mean think about it. Every one of those accounts you are getting tells from is a purchased account. They have heavy restrictions on free trials, you need to buy the game and pay for at least 30 days of a sub to send tells, trade, use df, access the mb, etc, they cannot join an fc, use pre-made pts to run dungeons, have more than 1 char, no shouts/yells, cannot get more than lvl 20, no retainers, gil caps and so on. By putting these restrictions on free accounts, rmt main source of adverts, they are effectively lining their pockets with rmt money. They likely have made more money off rmt who buy multiple copies of the game and registers subs daily, than actual players.
But that is the nature of the beast. I don't know of an mmo that doesn't have bots or rmt of some sort. The problem isn't the rmt, its the players who buy the gil. But they get a slap on the wrist from everything I have heard on the forums. And the more money they make the more resources they can extend to the game (hopefully one day they actually will).
So since it is part of the beast, the best you can do is not buy gil and set up some sort of filters, like I have all tells shut off, for instance, since I never use that feature anyway. And blist is pointless since you will get a msg maybe max 2-3 times from one player before they abandon that char. If you want to play an mmo, you need to get used to rmt.
I wont get into what they actually are doing, cause that has been covered above.
Which is the players who buy gil, but they are so scared of making a mistake and banning a legit player, which has been the case more than a few times. They don't want to take the chance. Kind of understandably. I have been a legit player since beta v1 and I would be very upset getting a ban for something I didn't do. That would reflect negatively on the company moreso than a few rmt.



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