There are no long term goals in PvP and there never were.
Diamond exclusivity rewards are one of the best possible ways to keep players PvPing who need incentive incentivized.
Rewards will be updated every season I'd assume to keep people chasing Diamond rank for that new piece of gear.
Low hanging fruit such as the 205 gear in patch 3.2 is a great way to motivate people such as myself to play PvP who normally wouldn't be planning to participate and that's the entire point of them doing it this way.
With all due respect to the time people have currently put into pvp thus far, get over yourselves.
There is nothing wrong with the old system. But that's exactly what it is. OLD. There are a lot of new people or people such as myself who looked at pvp and said to themselves "Wish i could wear that" and the thought never goes anywhere, we don't even try. I am elbow deep in Crafting, helping my FC and PvE content, Explain to me why i should give a fuuuuuuuuuuuuuuuuuuck about getting rank whatever so I can look like a Swan? It's still not being handed to me right? The gear that is? So you're saying It's still gated? Ok? What's the problem again?
An influx to the pvp community isn't a bad thing, and if you think it is your either dumb or naive. Because that is EXACTLY what this is intended to do. Now think for a second. Why are they trying to get more people to play PvP? It's not a hard question to answer. The answer is, only a fraction of the people playing this game participate regularly in PvP. Squeenix is hoping to draw more players into playing their game or into playing their game for longer. Why? More/longer monthly subs. The fact FFXIV has PvP is something to consider for people playing and potential players. So it is an interest worth exploring.
I don't know a single person on my server who enjoys participating in Pvp and the last time I que'd up it took 30+ minutes. So what does that say to you? It doesn't exactly scream "vibrant and healthy" facet of the game.
However....
I'm motivated to participate due to SE's immovable attitude to see PvP through to the end. I don't know if I'll enjoy myself, I'm hoping I do, I really do because I normally love pvp. But in case I don't I didn't waste my time. If anything it was still a boost to the community as well. What needs to happen is, they need to hook me while i'm giving it a chance.
Fact of the matter is, if enough people aren't playing Pvp. Why continue to spend resources on it when you could be bolstering PvE? To make a fraction of the community happy? They'd just set up some leaderboard type shit and let the lack of interest in pvp take care of itself.
So keep complaining, hell, add more ranks to your Pvp, make it max rank 200 by 2017. Keep gating rewards. Lets see how far that gets you because new players and players who might be interested in participating will not want to cross that threshold.
I exclusively PvP'd in WoW, I used to rock like... 5 Twinks back in lich king? So excuse me when I back people saying It's more about the competition than your stupid gated gear. It's about wrecking plebs and making grown ass men weep like babies. About the rewards? Oh please, The rage... The tangible rage you feel as the same player tries repeatedly to kill you by seeking you out where you last eviscerated them and making them pay the price over and over. That's what it's about, it's quite literally all about the blood of your enemies and the satisfaction you feel in relentlessly dominating them completely in skill and tactics. I'm just able to admit it.

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