So, one day, you are given three wishes for this game, and they go as follows.

Keep: You can keep one thing already existing in the game. This means you think this is something SE is doing right, and you never want it to change.

Change: You can alter something that is already existing in the game. Maybe there's a feature or content inside FFXIV that you felt was just brimming with potential, but it ultimately fell short of your expectations. What would you change and how would you change it?

Add: You are allowed to add something completely new to this game. It might be something from another MMO, or something from a different genre of game, or maybe it's a completely original concept altogether. What are your ideas?

I'll start.

Keep: I would keep this game's story quality intact. It only got better from Realm Reborn into Heavensward.

Change: I would change the GC Restriction on PvP, as it's severely hurting the queues for, in my opinion, no reason. With this restriction lifted, PvP queues would be shortened significantly, causing more people to want to play it, soothing boredom during content lulls.

Add: I know it's been rumored, but I would love to see them add Blitzball for the Gold Saucer. Imagine forming parties to compete against each other in teams, each having a specialized role. Things like this, again, could amuse people once they've finished all progressive content and are waiting for the next patch.

Keep in mind you are limited to one answer for each category.
Obviously I can't stop people from writing multiple answers, but I humbly ask you only submit one per category. So, what are your ideas? I look forward to seeing the variety of different answers.