1. Cheap way to hang out with RL friends who have moved away. I'm 1-2 hours away from most of them, and even those who are still in town all tend to be too busy for us to get together. (Unfortunately, Fallout 4 consumed about half of them. I don't expect them to return until December.)
2. Glamour. Glamour glamour glamour. So many clothes. So many. Much wardrobe. Very closet.
3. Final Fantasy story! I want to know what happens. I also tend to get a little shippy with the characters I like the most... (Aymeric/Lucia forever)
4. Crafting and gathering. They're a means to an end, but they also tend to be relaxing in their own right, especially fishing.