Easy way to get more subscribers.

[Nakaress]

lol....GW2 and options. You're funny

Its a far more customizable game (Along with TERA, WoW, and BnS) than FFXIV is and it has the added bonus of not hiding simple dye and gear change systems behind player professions like in FFXIV. I click in a menu, pay a very slight fee and my gear is changed, dyeing is free. FFXIV, I have to go to the AH, buy specific grades and my armor type prisms and then I can change my gear. Its rather annoying and I do hope they simplify it in the future.

I'm not saying GW2 is a better game (it offers different styles of gameplay and more open world) and I FFXIV is still my main game but FF still has a lot of questionable gear customization options in place that seem archaic just for the sake of being so.

TLDR: I hope they simplify the hell out of the dyeing and gear change systems in a future expansion. Maybe make material a more friendly system as well that doesn't require professions.

[Bodicca]

Its a far more customizable game (Along with TERA, WoW, and BnS) than FFXIV is . . .

WoW? Lol no. WoW has no dyes, you can't choose your eye color or shape or eyebrows or mouth or body type, etc. In fact there are no sliders at all. And yet of all the games you mentioned including this one, it has the most subs. Character aesthetics only take a game so far.

The number one reason new players give for not sticking with FFXIV is the GCD and slow game play, and I'm not sure anyone at Square Enix is in a hurry to change that. I am pretty sure they're not concerning themselves with overtaking the MMO monster that is WoW because they could easily have done so. I think they're more concerned with making the best FF game they can and staying true to the franchise.