TIME: Interview with Yoshi

[Starlord]

-snip-

That is only if this game is like WoW ( as it would seem the site you provided is talking about WoW only ( granted I am not reading all the small print, as I am not about to read a contract worth of info lol). WoW also has/had 10 million active subs at one point. FFXIV had 4 million accounts (that people are trying the game out to see if they like it.) Naturally there is always a "fall off" phase where after there free trial is up, you will see people leaving because the game isn't worth it to them. Is it really 70%? From the link provided this is showing only 1 game.

Every game is different, has different sub numbers/accounts, That has to be taken into account.

Anyways, like I said, no one really knows but SE, The game is a success with your 700k or my 1 million, both are successful numbers in SE eyes.

Edit: Also, people do take breaks and come back in a month or 2 and stay for 3-4 months then take another 2 month break.

It's hard to really accurately see the retention rate of a MMO. People come, people go, new players join and stay, others find it not appealing.