Why did Square Enix feel the need to put this particular moment from the ending in the new video? More than half the playerbase probably haven't seen the ending yet, not to mention all the potential new customers who will either be turned away by the warning or be spoiled.

It's just inexplicably stupid, since they could just cut out those 5 seconds of flashback and the trailer would be just as cool and spoiler safe.

I wasn't spoiled by it, but now I can't share it with my non-playing friends to get them interested in the game. It's a disaster from a marketing perspective.