Why should I be excited for Grind Parties?

[SirOleas]

That's cool and all. I came in too late it would seem. Either way though, Grinding is still grinding no matter how you get the exp. I don't care if you camp a corner of the map and kill tons of mobs or if you waste your time running from NPC to 10 random monster and back to the NPC again for exp.

It's all a damn grind. Period.

My question again:
What kind of engaging content/battle would everyone like to enjoy to the point that it does not feel like a grind?

Everyone is hell bent on either doing quests or grinding mobs:
This does nothing for anyone (both are already in game); Lets actually come up with some damn ideas rather than dismissing everything everyone says and sniping each other with what we think are intelligent insults.