Ye know what I"ll concede, I see the symbol and first thing that popped into my head was the Euro, I didn't realize you were talking about the Pound however I also think that you would of been better off saying 130 Euro=/= 130 British Pound because that serves as a better representation of the issue compared to using the american dollar. It would of been easier to understand the plight you were having if you had explain not only the price difference between the pound and the dollar but also the pound and the euro. With that said I honestly think this is just a case of standards set by countries since the Euro appears to have a stronger pull in terms of people who use it compared to those that use the Pound SE seems to have adapted to using the Euro over the pound.
Here's a question. the way VAT works, if I"m reading this correctly, that means at the supposed base value of 87.95 with the added 20% from VAT it would come out to 105.54?
Well I think I may have found a potential issue with the reason behind the price.
http://www.gamerlaw.co.uk/2014/a-pra...content-sales/
So if I'm reading this correctly, digital content adds to the price of a product? You might be asking well what does this have to do with the CE? It has quite a bit to do with the CE, so even though you are buying a physical copy of the game, you are technically still receiving "digital" content in the form of the early access and the codes to obtain in game items.
Since this is something which only started in January of course it's going to have some rough patches but judging from the situation it is a possibility as to why pricing is as messy as it is.
So for all intent purposes I can see the desire to have an official statement over this however looking at the situation now it appears all this could be due to the growing pains of a change in policies that of course is going to cause issues as they move ahead and properly implement it.