The refugee town outside Ul'dah, the 'sweets' for the Gridanian kids Botanist quest...all the stories of those suffering from the Calamity are heartbreaking. Why is there not an organization in Eorzea that is actively helping them, fundraising and providing aid? NPCs with new quests could be introduced; all the gil spent on vanity outfits or adventurer housing could be donated to helping build homes for the homeless, creating jobs, etc. A whole world needs help to rebuild itself.

It would be great if, say for every 10,000 or 100,000 gil donated, Square also agreed to donate x amount of (currency) to an international relief organization such as The International Red Cross or UNICEF. Let's help save the real world while we help save our online one.