CS Complaint Threads Need to Stop

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Physical merchandise doesn't need bonus in game items either, it is not necessary at all.

Physical merchandise or not, there are people who buys it only for the bonus item and not for the physical merchandise, so how is it different from outright paying money for the "bonus" and not receiving a physical item? is the physical item here the crucial factor? and if all micro-transactions came with a physical item, all's good now?

It's called bonus for a reason. You're not buying the minion. If people choose to buy the merchandise for its bonus, that's their own choice, and not the indended sale.