Why does SE keep doing this?

[Luvbunny]

To be honest, I am pretty confused with what Yoshi vision for this game. It's great that he emphasize solo player and casual style, this is very very nice feature. But at the same time, he fails utterly when it comes to promote each server community activity - which honestly he should focus on this 100%. Duty Finder is great feature and really helps people to log and play - but the Hunt reward ration renders dungeon run a moot point... Hunt is suppose to be server community activities but the way they handle this is very bad.

And the saddest part is, SE has the perfect solution already, in their other online game called FFXI. They already created "Voidwatch" in that game. An alliance based activities, where you get your key item (which they can use levee as a way to obtain a key item). Then you gather an alliance of players who all have the same key items, and go pop Notorious Monster at specific location that is only accessible for your alliance. They can set up a tiered system where it gets progressively harder. And because the reward is "seals" - this system can be easily updated with future rewards that are meaningful. This way it is not going to die just because level goes up as long as they keep the reward relevant. It will force people to join a specific LS and build each server community.