No one enjoys grinding for atma. Some of just look at it differently. SE figured out a way to get people to sign in and play for days on end while before atma, people logged in for a couple hours one day a week for coil. If you don't like it but keep playing regardless, how does that hurt SE? I do wonder how many empty threats have been made by people on here saying they will quit and what percentage they truly make up of the whole.