Why is all endgame-level open world content daily/weekly?

[Vahlnir]

Better questions would be, What purpose does having a daily/weekly lockout accomplish for MMORPG's? What would happen if the sugguested request by removing those lockouts effect overall game design? Why would the dev team add these lockouts only to MMORPG and not single player rpg's also? Most these if you've played mmo's for along time already know the answers its an necessary evil its to prolong the content so dev's have more ample time to develope more content like 2.3 in basic term's. After the release of the newer content if you've noticed the older content gets unlocked and a new lockout is put into place and the cycle continues.

What it accomplishes is artificially extended content to buy time while they create more. It has been part of basically every MMO in recent memory...I'm still trying to figure out what the issue is that people seem to have. Some of it sucks, but again...it's part of the genre. I agree that it is a sort of necessary evil, but it works.