I have noticed that although new players have emerged, the veteran players are leaving the game. Those that stick around only log on once a week for Coil.
Currently the game is designed so that you can do 90% of the game solo. The only things you actually need a party for are Dungeon, Trials, and Raids. These get old quickly when they are so easily completed. The challenge is gone and so are most of the players. I am not against having the beginning levels able to be completed solo. This keeps the new players interested and prevents them from getting discouraged and quitting the game early on. SE has done well with this, but now they need to focus on keeping players around after they have leveled every class/job and completed most of the content. Everything in this game seems to be just handed to you. If everyone can do it, then it is too easy.

We need more Open World Difficulty! We need more Challenge!