Lately, i've noticed that free companies seem to be nothing but a collection of small cliques. Which i guess is a natural development when people are being forced to stick to the same group in order to advance in the game.

Although it makes it hard to keep a FC together that way and there is little incentive to socialize outside of your own group.
On top of that, i have seen various cases of entire raid groups moving FCs or even servers in hopes of a more "active" Fc, but lets face it, there is nothing to do for a company as a whole.

What i would love to see is raid content that lets you take a variable amount of people from 8 to 32 or something around that (think dynamis?).

Now, the way the game is currently designed, it is hard to imagine what you could get out of such a raid since all the best gear is reserved for Coil.

We have a FC ranking now, what about making that mean something and rate FCs based on raid performance?
Give top rated FCs additional Company actions to purchase or special housing bonuses.

For example... Give us a large scale monster arena where we could have a company ranking based on progress in the arena based on speed of completion or what have you. Possibly some sidegrade gear to make it worthwhile?

I am just making things up as i go here...

tl:dr
Give us something to do as FC to give the whole thing a meaning so we don't split FCs up into small 8 man teams who just stick to themselves.