I think that there will be paid extras just because of his model of a mainly casual game they are doing here. They will want people that have less time to play in game be able to get bonuses and stuff.
Personally I am more pissed about having to pay extra money for when I use my internet over their limit or my phone data goes over and I get charged more with no benefits. At least this money will go towards a game I enjoy playing and hopefully provide a better experience for me.