Opportunities to make gil are low and feels like its getting lower. In addition there are less active buyers. The overall loss of demand has caused goods to be worth next to nothing.

I would like to stress that undercutting is not the problem. It is the process in which the price of a good shifts so that the supply equals the new demand. As demand decreases the price of the supplied good will also decrease. When demand is increasing you'll find undercutters to miss-out because, for example even if you set the prices to 5% higher than the lowest price it will still sell as there are more buyers than sellers. Since our pool of buyers/transactions is shrinking, sellers undercut to "catch" the few buyers available.

People just don't buy as much as they used to, and there are not as much people anymore. Yet there are more lv 50 crafters/gatheres/producers. Our marketplace is simply facing a lack of trade/buyers.

So dear readers, how do we make it so people will buy more stuff?