I want to start off by saying, I am having a wonderful time in Eoreza, but there are some things SE needs to improve on before being able to call this game a masterpiece.

PVP - this is hard to do, because WoW basically almost perfected PVP, and you don't want to seem like a copycat. But it seems they are heading the same way they did with ffxi, making it confined. Here's some tips to make PVP more interesting.