The event is a one-time event, the only reason we got it twice is because the USA and Japanese had different launch dates for LRFFXIII. It even says so on both of the event pages (the first event and second event have different pages cause they have different dates on them.) This event would be GREAT for a 1 week extension. I have 6 mules that I got to lvl40-41 (1 mule is lvl44) and I have to get them all to lvl45 before the event ends. It's been rough (they were all level 1 not too long ago) and a little extension would make life a lot easier for me.