For me, I guess I really enjoy the story and lore in FFXIV. It was one of my favourite aspects of XI, and many other final fantasies. That and the characters.

Contributing to these lore forums, discovering information about the wider world of Hydaelyn, and creating a character which adheres to the racial lore and story, I am excited to see where the rest of the story will go, what other information we will find out, and how this will impact my knowledge of the world.

I guess it is all a matter of perspective, taste and difference. I'm sorry it is not as enjoyable for you, but I am sure if given time, maybe it will get better when there is more content?