Quote Originally Posted by Kiroh View Post
Silly, don't you know anything about human nature? People will go to great lengths to defend something they've spent money on, especially when they know it was a bad purchase or a waste of money. They actually did a study on it somewhere I wish I could remember right now that proved this. In fact they also proved that the worse they feel about the purchase, the harder they will try to justify it.
Hi. There are a few things related to this. Among others:

Cognitive Dissonance
Post-Decision Dissonance
Confirmation Bias