#2. Initial Listing fees don't help. It actually hurts the people who are actually complaining about it the most atm. It discourages those who,depend on what few items they have to sell, because they can't afford to re-list. Any undercutting forces them out of the market because they can't afford to re-list without taking loses. Its even worse when casuals undercut one another, the only guy who wins is the one at the bottom, therefore the "X" amount of casuals above him are pretty much boned. There are tons of other MMOs with forums with 100 page long threads discussing the problems with initial listing fees. Without initial listing fees they can atleast compete fairly. The importance of casuals is that they are a majority of the community these days and therefore drive a good portion of the market and game as well. You kill them, you kill the game.