Quote Originally Posted by Grundy View Post
Carrot and stick. Lore is not a substantial enough carrot to make me do the side quests and I suspect a large percentage of the playing people. I enjoy the lore on the websites - I never complained about that - I merely stated there is no incentive to do a side quest. If I want to know the lore behind a side quest with no reward I can look up any one of the wiki's available to the community.

Sad maybe, but I'm just being honest.
Well, it's true that you could look it up on wiki, but if you could do it in game, why wouldn't you? =p