As far as I'm concerned, XIV's Warrior ripped Beastmaster's style right off. I think BST is thus fully entitled to an image makeover. If we start now, perhaps we can petition SE to make its official look (AF and such) BEAR ARMOR. We'll just need to explain away why BST looks like it fights for the Stormcloaks...
* NOTE: Anonyworth Moosewick the XIVth, Esquire, in no way supports the Stormcloak Rebellion.
He used this version of the song merely because we are facing the Garlean Empire.
(Seriously. To hells with Ulfric. All seven of them.)