Little Ladies' Day ended?

Why is it gone already? This is the given time on the event page -
Event Schedule

Friday, February 28, 2014 at 12:00 a.m. to Thursday, March 13, 2014 at 6:59 p.m. (PST)
(http://na.finalfantasyxiv.com/lodest...le_Ladies_Day/)

It's not even 2 PM PST at the time of posting this. =(

I think that page has a typo. Other announcements say 6:59 a.m (11:59pm JP, which is when they tend to end events).

Argh. I totally forgot to buy the earrings for all my characters. @.@