WHAT THE HELL ARE CHARACTERS?
I'll be honest... No FF for me has EVER made their world and lore feel believable for me. It has been more about the characters (and what you experience with them) than the setting. I feel like XIV lacks said characters that add that believable feeling to the setting and make the whole story feel complete. although classic FF games have somewhat laid back and common writing styles, I'm OK with the complex Shakespearean language. However, i agree that there are too little quests with interesting subplots to back up that writing.
In my mind, Final Fantasy Scripts have been all about going from one epic set piece to the next, with the context between each of them becoming better with each game....Well, until a certain point where the amount of epic moments got dumbed down and transformed into worthless text, cheap philosophy and cheesy melodrama of girls with Australian accents (cough, thirteen, cough). I mean, HONESTLY, all Final Fantasy stories are RIDICULOUS! Hell, some of them are laughable and filled with cliches. However, as i pointed out before, it's not about the plot or the setting, but the characters (well written ones) and what you experience with them what make these games so special in our minds.
...also, pretty cutscenes.
IN OTHER WORDS (TL;DR): XIV NEEDS BELIEVABLE CHARACTERS, CUTSCENES AND INTERESTING/EPIC MOMENTS EVERYWHERE......also humor....LOTS OF IT
also, #@$% realism.... this is final fantasy people...jeez