"Oh look, my game crashed when I do X. I'm just going to do nothing about it because I want to level to 20 first and see Y before they take down the server for maintenance."
It sounds just as bad the other way too.
They had a special button:
http://4.bp.blogspot.com/_Nh0mYYNm0b...320/random.jpg
:P
basically they gave the short timers in 1.0 who quit during the first few months of release thats why the alpha mails were sent to them so they can attract them to 2.0 and increase the majority of gaming
imagine it as elections where your certain that your friend is going to vote for you but you focus on others who dont
And that's why they had an application page. So if you expressed interest in the testing of a game, you could do so. It was not a random selection across every single person who bought FFXIV. Only across those who applied to be in alpha.
Be they applied for the lols or not, even SE cannot determine that. The fact that they used an application means that every single person they choose HAD AT LEAST a shred of interest in the testing of the game.