Why does anyone pay their sub in Euro's, I'm pretty sure the USD is the go to currency in most places of the world, so surely there is an option to pick what you want to avoid unfriendly exchange rates?
In regards to the SEA region as a whole, we also have to consider that the entire South Asia region is nothing like NA or EU. It's so much easier to do business in the West because said areas have better laws and regulations that cover multiple states. But then we get to something like China which has its own servers and the content in game is edited to fit Government requirements. As South Asia isn't a political entity, it's more difficult to expand in the region, and some countries may benefit whilst others could suffer more as a result. It's pretty normal for a lot of companies so we can't just beat on SE about this.
