Road to 60 rewards?

So I rolled an alt on Siren to hang out with a friend unaware it had Road to 60 active. Pleasantly surprised I hit level 30 without incident and got my 15 subscription days, but there's no sign of the million gil that's supposed to be there too. Did I miss a memo and that's gone or is there something I need to do?

iirc, the gil incentive was for new worlds only

That would make sense.