Fix the Lag/Latency....

Title says it all...

How can we play a fast pace game that isn't fast pace when it comes to lag/latency?

Before it was a few ISP getting the problem, probably because of shitty isp throttling, but now Fios users along with Google fiber users are experience this problem, can we have this fix? Why are most people having to turn to things like VPN, Battleping and pingzapper?.......... Another connection subscription just to play a game which we already have a subscription for??????

I'm going to start billing square for my pingzapper use if they don't fix this. Bad enough to pay about $15 a month for this game, how much do we add on top of it to make it playable?!