I, too, think too many campaigns are bad for the game and they realized it, we already have a lot of bonuses as is.
There seems to be an increase of players since the last two years (from what my friends and I have seen) and with that came a small decrease of campaigns availability along with a decrease in login points rewards quality.
They clearly don't know what to do with XI and they haven't known for quite some years now, players are not leaving and probably won't leave anytime soon. I know I'm not.