Community Rep Abandonment Issues!

[Nebo]

I still don't understand the decision to have the very few community reps we do have cover both FFXIV and FFXI, given the magnitude of both projects & communities.

Case in point: Seekers (a major boxed expansion) is about to be released, there are several developer posts for the "community team" regurgitate to us. But they are pulled for a media tour for another game. Personally? I would fire the person that made that marketing decision...but Square Enix has been getting an F minus in marketing/communications/Customer Relationship & Community Management well before these forums. I see no sign of that grade changing.

But then I have to take into consideration that we don't have an actual community team (another F minus). We have translators that are not qualified, empowered or perhaps even permitted to speak about anything other than a directly translated response from a JP developer.

That is not community management. That is an iphone app.

At any rate, wherever these decisions are coming from, the job of managing the flow of information and conversation from our "community team" is being done very badly.

But this is not new.