Umm ... WTF over?
You realize that Squaresoft was worth many times more then Enix right? And that Enix had been barely floating for years prior to the merger.
And WTH is this crap about "losing all their money...", SWI was SE testing / showcasing new CGI technology. They didn't actually intend to make much money on that movie. FFVII AC on the other hand was intended to make money, and it did. Squaresoft has been swimming in cash for years now, they've several extremely successful IP's with the biggest being the Final Fantasy series. They also have Seiken Densetsu (Secret of Mana) and the Crono series along with various other minor productions. These guys rarely lose money with a RPG, which is why FFXIV was such a shocker to their management.
It's just mind boggling that people thought of Enix as the bigger of the two. Their Dragon Quest series was in decline and the only big seller was the monster raising spin off they did, it cached in on the whole pokemon craze. Enix's biggest issue was that it was mostly a Japanese only company, very few of it's titles were released overseas and usually not for a year+ and often to luke warm reception. Merging with Squaresoft allowed them to rebrand their IP's and successfully market them to international audiences. Dragon Quest IX is a perfect example of this, it's Enix's old DQ line but anyone playing it can easily spot the Squaresoft influence. In the end Squaresoft bought out Enix and merged with them rather then make them a subsidiary.


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