Originally Posted by
saevel
It's profit to expense ratio. Mobile apps are extremely cheap to make, a fraction of the cost of a console / PC game. Mobile apps also hit the largest target market since Apple and Google have pretty much standardized the entire cellphone industry, you can write the game for one platform and it's available to everyone. If Nintendo makes a console, they need to compete with every other console maker for market share that also is competing with mobile since people don't like carrying multiple devices with them. So from their point of view, it's cheaper and has an order of magnitude larger consumer audience. If if their games don't sell well and are cheap, they are virtually guaranteed to make a profit on them by virtue of having exclusive access to brands. The only Zelda, Metroid, Mario or other Nintendo brand games going to be made would be by them with a profit for them.
SE is seeing this trend and hoping on board. The game quality is going to be crap, expect bad graphics on a small screen that you need to squint to really see. It's going to have minimal development effort, as compared to a standard AAA title, but it will be so cheap to make and enough people will buy "just because" that SE will make profits of it. This is the trend in gaming now, massive amounts of cheap games that people play for a few months the toss away to buy something else. Games have become wallmart commodities and it's a race to the bottom for big developers. I foresee another gaming market crash in the next five to six years as this massive rush to mobile dilutes the market with enough clones and cheap knock offs that users just stop buying.