TBH it has less to do with the system and more to do with the modern player and how quickly people can level today. We've all played MMO's long enough now to know to just save all you can til max level and then start worrying about gear. Short of them just making the leveling experiences super slow where individual gear pieces last forever it probably wouldn't matter. Now I'm not a huge fan of the fact that they put gear vendors up that offer the same things, however I can save gil by farming the mats and filling in holes rather than buying them from a vendor.
Sadly I think gamers have out smarted themselves out of some fun in some ways. Games are all about the mash rush to max level and less about the journey these days, and thus the journey gear suffers from it.