It's just weird on Asura, I never saw anything like it in my many years on Leviathan.
I, like most, just tend to ignore it, but the amount of yells, as the original poster stated, which are abusing each other, or american politics (was worse around the american elections) is just strange....
I wouldn't say it really bothers me, I just ignore it,but, it isn't what yells were intended for