This is probably not a question that will be answerable by anyone who reads it, but I'm just throwing it out there because it's on my mind after looking at the announcement of an FFXIV re-release, dubbed FFXIV 2.0.
Why does SE choose to invest (what appears to be) a substantial amount of capital and manpower in a game that was received by the international community as an unqualified failure?
The scale of the changes detailed in that slideshow are so large that they would be comparable to re-releasing FFXI with better graphics and another (small-ish) expansion. You'd drop a lot of the infrastructure building they talk about, probably increase the graphical re-works required due to having more character models, increase some backbone code programming, and you'd have approximately the same amount of work.
Why in the world would you choose to invest in a title that's synonymous with failure instead of one that has nostalgia value for many MMO players? If you're trying to bring people back to the brand, this is not how to do it.